 |
We sort out customer problems but they often re-occur quickly. |
 |
Our customer service activities are usually reactive. |
 |
We don't have a process for identifying, tracking and resolving customer problems. |
 |
We don't really know how our customers use the products or services we provide for them. |
 |
We know nothing about the how the customer uses our products or services or any problems they may face in doing so. |
 |
We know very little about how our offerings compare with our competitors. |
 |
We get significantly more complaints than we should. |
 |
We expend a lot of effort handling complaints. |
 |
Our complaint rates are much higher than we'd like them to be. |
 |
We have little idea as to who our good customers are or why our customers leave us or are unhappy with us. |
 |
We have no plan for improving/rectifying the current situation? |
 |
Our staff and suppliers are often as unhappy as our customers. |
| |
 |
|